Target Audience Mood Board

Since my music magazine is based around indie alternative/rock, I wanted to make sure my target audience mood board represented this music genre by adding films and clothing brands as well as music. I chose bands such as Gnarwolves and Modern baseball to shows the rock side of the magazine. To show the indie alternative music side I included the band ‘The Smiths’ and artists such as Alt J and King Krule.  Artists like King Krule are very alternative and fit my target audience perfectly. As well as all the other bands, my audience will enjoy listening to.

I also included films which my target audience would enjoy watching such as The Breakfast Club and Pulp Fiction. These two films are massively iconic and have the exact stylist atmospheres which relates perfectly to the type of magazine I want to achieve. The film Palo Alto was also included because of the alternative music it includes and the style too. These films are the type that my target audience would enjoy reading about in the ‘film reviews’ section.

I added in the brand Dr Martins because it is the type of style that my target audience would dress like. The film Palo Alto also shows the style of dress sense such as oversized denim jackets, Dr Martin’s, Checked Shirts etc.  These types of styles are how my target audience would dress and be interested in. The artist King Krule is also a great example of the vintage dress style, as well as The Smiths.